Jesse Jackson is an African-American civil rights activist who worked alongside Dr. Martin Luther King Jr. In 1984 and 1988 he campaigned as a Democrat for the presidency but failed both times. He formed the National Rainbow Coalition in 1986.
Jackson, Jesse. In D. Kavanagh & C. Riches (Eds.) A Dictionary of Political Biography (2013 ed.). Retrieved from http://www.oxfordreference.com.ezproxy.library.yorku.ca/view/10.1093/acref/9780191751080.001.0001/acref-9780191751080-e-351.
Jesse Jackson in 88. Jackson as you know he made the run, that was one of his campaign buttons for president of the United States. Now is the Time. I think-- was it two trials he made? Or was it-- cause this one is 84, so maybe this was when he was gearing up for 88. I met Jesse Jackson a couple of times. No, the campaign was in the US. As far as I know there was nothing on this side in terms of a campaign. I may have been in the US [to obtain this button].